EPAM Systems Inc., an engineering and cloud consulting firm realized it had a problem with fragmented sales processes. With global sales teams across 55 countries using a variety of sales applications, efficiency was a challenge - and complicated. To reduce complexity and improve efficiency, the company decided to consolidate sales processes and applications on one platform, choosing Microsoft Dynamics 365 with Copilot for Sales. In this customer story, EPAM shares its experience and the results it achieved. Get the story.
EPAM Systems Inc. is a digital transformation services and product engineering company founded in 1993. With over 50,000 employees across 55 countries, EPAM specializes in cloud services, consultancy, and AI-enabled transformation, delivering solutions like custom software development and cybersecurity to help clients enhance their competitive edge and speed up their time to market.
How has EPAM transformed its sales processes?
EPAM has reimagined its sales processes by transitioning from an on-premises CRM to a cloud-based solution with Dynamics 365 Sales. This shift aims to create a unified view of sales stages, improve collaboration among teams, and automate administrative tasks, allowing salespeople to focus more on engaging with customers. The implementation began in late 2022, and by mid-2024, EPAM plans to fully transition to this new system.
What benefits has EPAM seen from using Microsoft Copilot for Sales?
By integrating Microsoft Copilot for Sales, EPAM has reported significant productivity gains, such as reduced administrative tasks and faster customer responses. Sales teams have benefited from insights that help prioritize their activities, leading to improved engagement with clients. The use of Copilot has also enhanced the quality of meeting notes and next steps, allowing salespeople to focus more on building relationships.
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